Tuesday, August 25, 2020

Learning Team Reflection Essay Example for Free

Learning Team Reflection Essay Preparing Plan Actualizing a viable preparing plan is fundamental all together for an organization to be effective. An organized preparing plan for Landslide Limousines will guarantee representatives know about the company’s targets and objectives. As indicated by Bradley Stonefield, the preparation plan for Landslide Limousine will involve three key parts a lot of necessities appraisal, kinds of preparing techniques, and preparing assessments methodologies. Preparing offers dependable data and aptitude to a worker about the company’s possibilities and strategies. Appropriately prepared workers add to a company’s accomplishment of objectives and extreme achievement. Each colleague picked themes to assess and investigate viably and apply there pertinence towards the group conversation. Our first correspondence with Bradley Stonefield educated Atwood and Allen that he wishes to recruit 25 representatives and have an area in Austin, Texas. The second discussion with Mr. Stonefield prompted data in regards to the yearly net income of negative $50,000 in his first year and a development expectation of 5% over two or three years. Most as of late, Atwood and Allen has discovered that Mr. Stonefield predicts that his yearly worker turnover rate will be 10%, and his anxiety on cost for the preparation plan. The requirements appraisal comprises a few viewpoints rotating around the day by day tasks, singular representatives, condition, hierarchical and demographical data of a business. Operational Analysis Structuring an operational arrangement for the Landslide Limousine administration decides the productivity of different viewpoints inside the independent venture activity. Theâ process generally starts with a time of perceptions, the gathering of people playing out the investigation watches and takes definite notes on an everyday activity of the limousine business in the underlying stage. Intelligent thinking strategies help with incorporating the data utilized in the process with different numerical models and measurable examination. Operational investigation intends to decide if every territory of the association is contributing adequately to by and large execution and the promoting of organization technique. Utilizing the operational investigation to guarantee that the business Mr. Bradley needs to begin ought to adjust properly with the company’s key arrangement. By analyzing the current execution of the operational bit of a venture, and afterward estimating that against a built up set of execution boundaries and objectives, operational examination inside the business can uncover the company’s qualities and shortcomings just as any open doors for development with the people he might need to enlist for future work. With all the point by point data our group accumulated so as to best serve and give the correct data to this business, by directing an operational examination, this should look to analyze various practical zones inside the business; including key arranging, client results, and business results, budgetary execution, and nature of advancement. Presently, the target procedure ought to chiefly be to reevaluate existing procedures and decide how goals improve, how costs limited and even, once in a while, disposing of an undertaking. Operational investigation can be a generally straightforward procedure for the organization and important in helping another undertaking. Through a couple of reasonable strides all the while, Landslide Limousine needs to survey their profitability and conceivably reallocate speculations to guarantee exercises inside the organization are in accordance with the private venture company’s technique. Studies demonstrate that setting up a calendar benefits the fulfillment of the procedure. This procedure may diagram the course of events and assets vital for finishing the operational examination. Layout techniques and strategies as needs be and cling to them during the procedure. Gather data to give key experiences into genuine execution in correlation with vital arranging and execution objectives. Complete an investigation hole to distinguish and report execution, cost and advantages dependent on an examination of the genuine exhibition information. Segment Analysis As per Bradley Stonefield, the segment examination that should be address is a particular populace to depict the independent venture and its attributes, for example, salary level, historical verifications, driving records, area and compensations. A segment examination is valuable in a marketable strategy, to depict the populace where the business is found. Pay level information is a decent marker of residents’ spending power. Pay decidedly relates with retail consumptions in numerous item classifications. During market assessment, retailers take a gander at the middle or normal family pay, and look for a base number of families inside a specific salary go preceding building up a business or setting costs. Another normal practice is to dissect the dispersion of family earnings. Various organizations may dodge very high or low-salary territories. Some claim to fame design stores target salaries above $100,000. Personal investigations frequently mentioned by businesses for work u p-and-comers during work screening, particularly on competitors looking for a place that require high security or trust. Customarily, personal investigations regulated by an administration organization for an ostensible charge, however perhaps managed by privately owned businesses. Record verifications can be costly relying upon the data mentioned. Consequences of a personal investigation normally incorporate past work confirmation, record, Driving history for an independent venture viewpoint and criminal history. Mr. Stonefield is keen on finding a limousine organization inside the Austin, TX region. An independent company is probably not going to rule a specific market in a city. In any case, key utilization of area based advertising can make you a viral hit in your suburb or road and this might be everything necessary to twofold the turnover in the limousine business. Area based administrations can give the organization data about what number of individuals check in for a specific territory or business, which has checked in regularly and what number of individuals have utilized a proposal of this so rt of administration. This sort of data can be helpful in surveying the accomplishment of the company’s area based advertising program. The normal pay for a Limousine Driver is $12.85 every hour in the territory of Texas in 2011. Individuals in this activity for the most part don't have more than 20 years’ experience. Pay for this activity rises consistently for progressively experienced laborers, however goes down altogether for the couple of representatives with over 20 years experience. Limo drivers have restricted profession advancementâ opportunities. Some gain administrative or the executives positions, while others train new drivers or get favored movements. Moving into a dispatching or administrative job is another decision for experienced limo drivers. Authoritative Analysis Authoritative Analysis for this organization is a methods for estimating how the independent venture will do and how to distinguish approaches to improve the organization so as to guarantee accomplishment into the eventual fate of the organization. A key route in setting up this angle is to utilize the SWOT examination. This represents qualities, shortcomings, openings, and dangers. These elements make up the majority of the way the investigation and be broke down and can give an in extraordinary subtleties a truly decent sign of how Landslide Limousine will do and how it could be required to do push ahead later on in making benefits. The aftereffects of the investigation will support Mr. Stonefield have the option to use sound judgment and improve any efficiencies while without rolling out any significant improvements. Qualities inside Landslide administrations are typically the beginning stage for this organization. Inside/outer variables should incorporate a steady workforce, techniques and straightforward methodologies are an approach to standard the absolute parts of all nearby business inside the zone is which this is a key viewpoint. Shortcomings can emerge out of every extraordinary area and can be boundless. This may incorporate maturing offices, conceivable unpracticed/amateurish drivers, obsolete hardware, buying of value vehicles armadas, value/bundles, and territories of fortes. Openings ought to incorporate new market manifestations, shopper based areas, overhead, and obligations. Presently, dangers might take on another perspective inside the business. These can go just from nearby networks administrations to government items/administrations to the guidelines and guidelines. Singular Analysis Certain standards show in practices of individual individuals and influence bunch elements. Undertaking capacities incorporate practices, for example, recognizing errands, planning, explaining and summing up. Singular Analysis based off various levels as well as administrations gave by the limousine administration help to unravel if business needs are met. This sort of examination can be based off a wide stream of studies in business. This particular examination can have a bigger number of detriments than preferences required so as to discover approaches to being aâ business. Figuring out how to function adequately in a gathering circumstance is the way to achievement in numerous callings in business. Learning key approaches to get the business from slither, walk, run stage is another way representatives have the benefit of figuring out how the parts of business work in the network. Natural Analysis This examination sweep can help with understanding the more extensive setting in which people are working in. By contributing time, distinguishing key patterns and natural elements to acquire data for private venture inside the districts in which we need to base our business and all the examinations that are incorporated. Some independent companies and associations every now and again decide to audit the outside components all the while, however it is critical to consider the inside condition factors. These may incorporate taking a gander at the organization’s inside limits and assets, and anticipating how to chang

Saturday, August 22, 2020

Graduation Speech -- Graduation Speech, Commencement Address

It has been said that the most ideal approach to make your fantasies work out as expected is to wake up. Yet, as I think back about our years together at Lafayette, I understand it takes a great deal more to achieve your fantasies. Battles, triumphs, delights, distresses, understandings, disarrays, these cognizant encounters have prepared for us to be here today around evening time, driving us to the acknowledgment we had always wanted. This function today denotes the conclusion to four nerve-wracking, constant, years and the start of something which, albeit hard to anticipate, is destined to be in any event the best experience we as grown-ups have set out upon yet. The achievement, which we will defy and the numerous difficulties, which lie ahead, will think about the aptitudes, we have procured together. Our brains have been tested, extended, and sustained by our instructors. We got learned in Math, Science, English, History, and the Arts, and with this information we had the option to plot sensible courses for our fantasies. Our instructors turned into our tutors and as a rule our dear companions. It is because of their consolation and earnest conviction that we ...

Friday, August 7, 2020

Im Already Stressed

Im Already Stressed My morning began with a quick text to my biggest supporter and best friend: Im already stressed. I continued on to whine and complain about the difficulty of my upcoming classes (especially PSYC 100!!!!), my lack of preparation, and the huge sum of money I would spend on books all before the first day of class. And for any college student, this is not unusual. Photo from Makeameme.org But what my best friend responded with will forever change my view on a new semester, or any new challenge: Lets tackle this one thing at a time.  Books are inevitable, but you made about that over break working. Youre smart and capable, but you dont get straight As being smart and capable. You work your butt  off to get what you want. In one text message, my fear and anxiety began to melt away. I felt myself becoming excited about  my new classes. And while every college-level class is difficult, I realized that the only way to succeed in college is through hard work and incredible determination. It seems to be the same story for all. At first, the feeling of stress and pressure. Then, a rush to get everything prepared and organized at once. Finally, the realization that each step must be taken one at a time, and then finding the right balance between preparation, organization, and achievement. For any high school senior who recently committed to this amazing university, or for any high schooler worried about college, this is a post for you and you only. The first semester of college will be difficult and it will be stressful, but it will lead you to incredible opportunities and unimaginable adventures. Rachel Class of 2020 I am studying Middle Grades Education with concentrations in Social Sciences and Literacy in the College of Education. Although I now reside in Champaign, I am originally from Vernon Hills, a Northwest suburb of Chicago.

Saturday, May 23, 2020

Women in Ancient Rome - 1214 Words

Roman Women The Romans believed that women were the weaker sex. Families mourned when a baby girl was born, and sometimes girls were exposed - left out in the cold to die - if the father was displeased. Often daughters were hated by their fathers. Doctors thought that a woman’s womb moved about inside her body, from her stomach to her legs, and caused hysteria, fainting and fits. However highborn a woman was, she was not a citizen and could not vote. Women had few legal rights, and were dependent on their fathers or husbands. This left them in much the same position as the slaves, who also could not vote and were dependent on their masters. Yet a woman slave, in turn, had a harder life than a male slave. Women slaves could be sold†¦show more content†¦Augustus may have boasted that he controlled his third wife, Livia, but his ‘control’ had no discernible effect on her, for she did just as she pleased. A wealthy women spent her time discussing poetry, law and literature, and trying to influence politics through her husband. Claudius’ fourth wife, his niece Agrippina, murdered him to make way for her son Nero to become emperor (though Nero in his turn had both Agrippina and his own wife murdered). Women wore a dress (stola) and a cloak (palla). Both the inner and the outer stola were made of wool or linen, though wealthy women could wear cool silk from China, or cotton from India. Women had separate baths, or else went in the morning. A wealthy woman suffered for her beauty (though not as much as her slaves did, who might have to spend hours intricately curling and plaiting her hair). According to Martial, she kept her beauty in a hundred boxes. To prevent baldness, her slaves would rub into her scalp a mixture of rats’ heads, rats’ dung and pepper. She would pluck her eyebrows, prepare her skin with a face pack of bread and cream, and then apply powdered chalk or white lead to achieve the fashionable pale complexion - often poisoning herself in the process. Red ochre coloured her cheeks and lips, and eye shadow was made from ash or antimony. False teeth, if needed, could be imported from Germany; sweets freshened her breath. Hairpieces were made from hair taken from slaves. A coloured wax picture survives from aShow MoreRelatedWomen in Ancient Rome Essay1601 Words   |  7 PagesWomen in Ancient Rome In Roman times women were treated differently depending on their class, and family background. However Roman women off all social classes were expected to assume, that they were merely possessions of their fathers and then of their husband. Many Romans told a story (below) about a woman named Cornelia, a Roman woman of the second century BC: An upper-class women from Campania was staying with Cornelia, a mother of the Gracchi brothers. SheRead MoreWomen of Ancient Rome and China Essay2040 Words   |  9 PagesWomen of Ancient Rome and China Women in ancient Rome and China were very different but quite similar as for as their treatment and roles were concerned. In both cultures they were under the protection of their fathers until they married. When they married they were to stay home and be wives, they were not formally educated and learned to manage their households. They were not allowed to disgrace their families in any way and were inferior to men from the moment of birth. Chinese women whetherRead MoreWomen of Ancient Rome China805 Words   |  4 PagesThe empires of Rome and China were very great ones, they both had many similarities and differences in the way they ran their empires. One major difference was the way they treated their women. Both Chinese and Roman women were unequal in social status than the men of the empires were, but they were definitely treated different in both empires. Women of China were treated quite harshly and were expected to take orders at all times by their husbands, and were to ser ve them always. This started toRead MoreWomen s Role Of Ancient Rome1881 Words   |  8 PagesLorina Dzhamankulova HIST-110 Paper #1 Women’s role in ancient Rome Ancient Rome was one of the biggest and most influential civilizations in history. The world we know would not be the same without its involvement. Romans practically shaped the Western history, which influenced the whole world as the result. They affected the modern government’s systems, laws, arts, literature, languages and even religions. The importance of it is great and undeniable. Unfortunately, most of the works andRead MoreEssay about No Freedom for Women in Ancient Rome1217 Words   |  5 PagesWhen in Ancient Rome, women were granted barely, if any, freedom at all. These women were not viewed as their own person or respected as a part of society or even a human being. They were not even granted their own proper authority to a nice strong household. The conceiving of a child and the expectations of an ideal woman stayed the same throughout most of Ancient Rome’s history, although some did improve after a while. The rights among the Ancient Romans were unequa l and very unfair to women in theirRead MoreEssay on Forgotten Half of History: Women in Ancient Civilization1569 Words   |  7 Pages Women in Ancient civilizations could be seen as a backbone for women today. Women are often seen as inferior to men and their vital role in the unfolding of ancient civilizations. There have been many vital roles that women have played throughout history. Women in all Ancient civilizations faced many of the same hardships, prejudices, and struggles. Two specific ancient civilizations, which had similar aspects, were Ancient Egypt and Ancient Rome. In these two ancient civilization, women playedRead MoreWomen During The Ancient World1445 Words   |  6 PagesIn the ancient world, women were generally discriminated and deemed inferior to men. As a result, women in various civilizations were expected to uphold sexist stereotypes, which limited their freedoms and abilities. Two such civilizations were Ancient Rome and Early Modern England. England during the 15th and 16th centuries supported the Anglican faith. Women, by divine belief, were created as subordinates to men; the rationale for this constitutes the creation of Eve from Adam’s rib,Read MoreRole of Women in Ancient Roman Society Essay1341 Words   |  6 Pages The role of women in ancient Rome is not easily categorized; in some ways they were treated better than women in ancient Greece, but in other matters they were only allowed a very modest degree of rights and privileges. One thing that does seem clear is that as the city-state of Rome evolved from its early days into a more complex society; women were not always limited to secondary roles. In some areas of Roman society, women were allowed more freedoms than in many other ancient civilizations. Read MoreWomen s Influence On Women1545 Words   |  7 Pageshistory until about the last couple century’s women have had not as many rights compared to their male counter parts and this was especially evident in the ancient world. However women had more rights in places for example they had a bigger role in society compared to that of Greek women in ancient Greece. Women were cogs in a patriarchal dominated society woman were very much under their husbands control according to law and the most important role of women was to raise the children and work at theRead MoreAncient Roman Clothes And Cosmetics Case Study876 Words   |  4 PagesAncient Rome History Assignment Topic: Clothes and Cosmetics By Vanshika Part B: Inquiry Questions Key Inquiry Question: How does Ancient Rome affect what clothes and cosmetics are produced today? What did the cosmetics consist of,were the materials harmful for your skin and how has that changed today? How did the clothes vary between different genders and ranks of people? Did everyone in the Ancient Roman society have access to clothes and cosmetics? Part C: Extended

Tuesday, May 12, 2020

10 Argon Facts - Ar or Atomic Number 18

Argon is atomic number 18 on the periodic table, with the element symbol Ar. Here is a collection of useful and interesting argon element facts. 10 Argon Facts Argon is a colorless, flavorless, odorless noble gas. Unlike some other gases, it remains colorless even in liquid and solid form. It is nonflammable and nontoxic. However, since argon is 38% more dense than air, it present an asphyxiation risk because it can displace oxygenated air in enclosed spaces.The element symbol for argon used to be A. In 1957, the International Union of Pure and Applied Chemistry (IUPAC) changed argons symbol to Ar and mendeleviums symbol from Mv to Md.Argon was the first discovered noble gas. Henry Cavendish had suspected the elements existence in 1785 from his examination of samples of air.  Independent research by H.F. Newall and W.N. Hartley in 1882 revealed a spectral line that could not be assigned to any known element.  The element was isolated and officially discovered in air by Lord Rayleigh and William Ramsay in 1894. Rayleigh and Ramsay removed the nitrogen, oxygen, water, and carbon dioxide and examined the remaining gas. Although other eleme nts were present in the residue of air, they accounted for very little of the total mass of the sample.The element name argon comes from the Greek word argos, which means inactive. This refers to the elements resistance to forming chemical bonds.Argon is considered to be chemically inert at room temperature and pressure.Most of the argon on Earth comes from the radioactive decay of potassium-40 into argon-40. Over 99% of the argon on earth consists of the isotope Ar-40.The most abundant isotope of argon in the universe is argon-36, which is made when stars with a mass about 11 times greater than the Sun are in their silicon-burning phase. In this phase, an alpha particle (helium nucleus) is added to a silicon-32 nucleus to make sulfur-34, which adds an alpha particle to become argon-36. Some of the argon-36 adds an alpha particle to become calcium-40. In the universe, argon is quite rare.Argon is the most abundant noble gas. It accounts for about 0.94% of the Earths atmosphere and a bout 1.6% of the Martian atmosphere. The thin atmosphere of the planet Mercury is about 70% argon.  Not counting water vapor, argon is the third most abundant gas in the Earths atmosphere, after nitrogen and oxygen. It is produced from fractional distillation of liquid air. In all cases, the most abundant isotope of argon on the planets is Ar-40.Argon has many uses. Its found in laser, plasma balls, light bulbs, rocket propellant, and glow tubes. Its used as a protective gas for welding, storing sensitive chemicals, and protecting materials. Sometimes pressurized argon is used as a propellant in aerosol cans. Argon-39 radioisotope dating is used to date the age of ground water and ice core samples. Liquid argon is used in cryosurgery, to destroy cancerous tissue. Argon plasma beams and laser beams are also used in medicine. Argon may be used to make a breathing mix called Argox to help remove dissolved nitrogen from the blood during decompression, as from deep-sea diving. Liquid a rgon is used in scientific experiments, including neutrino experiments and dark matter searches. Although argon is an abundant element, it has no known biological functions.Argon emits a blue-violet glow when it is excited. Argon lasers exhibit a characteristic blue-green glow.Because noble gas atoms have a complete valence electron shell, they are not very reactive. Argon does not readily form compounds. No stable compounds are known at room temperature and pressure, although argon fluorohydride (HArF) has been observed at temperatures below 17K. Argon forms clathrates with water. Ions, such as ArH, and complexes in the excited state, such as ArF, have been seen. Scientists predict stable argon compounds should exist, although they have not yet been synthesized. Argon Atomic Data Name Argon Symbol Ar Atomic Number 18 Atomic Mass 39.948 Melting Point 83.81 K (189.34 C, 308.81 F) Boiling Point 87.302 K (185.848 C, 302.526 F) Density 1.784 grams per cubic centimeter Phase gas Element Group noble gas, group 18 Element Period 3 Oxidation Number 0 Approximate Cost 50 cents for 100 grams Electron Configuration 1s22s22p63s23p6 Crystal Structure face-entered cubic (fcc) Phase at STP gas Oxidation State 0 Electronegativity no value on the Pauling scale Bonus Argon Joke Why dont I tell chemistry jokes? All the good ones argon!

Wednesday, May 6, 2020

Bullying and Individual Person Free Essays

Argumentative Essay on Bullying Bullying is a constant problem in schools today. It starts off with annoying comments, but esculates up to more severe matters. A lot of us have seen it happen, and a lot of us know how it feels. We will write a custom essay sample on Bullying and Individual Person or any similar topic only for you Order Now No one likes being bullied. People look at it as ignorant kids,but bullies are truly criminals,stealing other human-beings self-esteem and at times people end their lives. First of all, bullying is a crime, because of the serious effects and impact it can have on a individual person. And once a person has been robbed of their self-esteem they can suffer from mental and physical problems, drop out of school and mabey even comiit suicide. Many people today can still recall them humiliating days at the hands of their class bully, mainly because bullies usually don’t operate alone. They usually sycophantic the person which means(making their victims attempt to win them over or be a personal flunky so they would stop bullying them. Bullies are everywhere in small communities, big communities,parks,mall,streets,but most of all bullies are found at school. Bullies gain control over other kids by physical attacks, punching,kicking and choking for instance. Another form of control is emotional attacks like insults,name calling,spreading rumors and threats. Social attacks are a form of bullying that singlr out kids in of groups of others. The horrible events can start for many reasons including jelousy,gender bias or rasicm;it isn’t right. They terrorize and and harass their victims, ripping apart their self-esteem and attacking their insecurities until the unthinkable happen; violence or even tragic. People often think that bullies don’t see the effects of their actions, or that they don’t understand what they are doing to others. The thing is, bullies don’t understand what they are doing. Whether the bullies are kids are adults, they know its wrong. Bullying someone is abuse. What are we to do, send half of Americans to jail? Half of American kids wont end up in jail because they have other alternatives. For instance, bullies could be required to do community service,thearopy, or be shown a prison to show them what they future could be. In addition, parents, schools, and kids need to work together. The problems wont resolve on their own. We need to look at the facts of each situation and take the right hand to solve the problems right. We need to stand up to bullies and not them rip us out our self-esteem. Bullies must face some kind of consequence for all the tortur they did. What I would do is take them to Louisiana state prison and let them see what a real bully life is like. When I interviewed a student who got bullied a few times, he said he really didn’t care what happen to the bully, he just wished he wasn’t born. That’s the type of ways some bully victims feel, which is bad. So we got to stop this. I think one good trip to Louisiana state prison would be rally good for each bully we catch. It would show them what a real bully is. How to cite Bullying and Individual Person, Papers

Friday, May 1, 2020

Sales Management Case Study of Panacea

Questions: 1. If it decides to expand its sales force2. If it decides not to expand its sales force Answers: 1. Considering the case study of Panacea, it can be said that if the organization would consider increasing its sales force, then the organization would acquire both positive and negative results from the market place. If the considered organization decides to expand its sales force then possibly it can increase its sales presence, its brand awareness and cam established a stronger customer base. Most importantly, the considered organization can also have a larger sales stuff in the organization as per the reason that increase in sales force would force the company to recruit more employees (Arnett, Wittmann, 2014). Therefore, in form of one of the core competencies, the organization would get a strong employee base. On other hand, by expanding the network of sellers and resellers, the organization could manage to have wider and more firm brand awareness in affordable expense. However, in terms of disadvantages, it can be said that the organization may have to expand its operational expense rate as per the fact that by implementing more sales force, the organization would have to expend more money on the employees. Most importantly, if the organization would not increase its management power alongside increasing the sales force, then possibly the organization would have to face employee management issue (Dychtwald et al., 2013). On the other hand, if expansion of the sales force could be granted as an aspect of change management, then strong resistance from both of the management and employee ground of the concerned organization can arrive (Johnston Marshall, 2016). If the organization would expand its sales force then it would be essential for them to strengthen its workforce diversity. 2. On the contrary to the first question, if the considered organization would not consider expanding its sales force then the organization would not be able to attract and acquire a bigger target market. Therefore, it can be predicted that the organization could possibly face disappointing sales growth. However, if the current sales force is managing well to accomplish the organizations desired profit margin, then it is to suggest that the organization should think about increasing its sales force later (Johnston Marshall, 2016). On the other hand, it is to contemplate here that if the organization would not consider increasing its sales force, then it is possible that the pressure would increase among the present staffs. Consequently, they would lose motivation and would not prefer to show loyalty towards the organization. Most importantly, if the considered organization would not prefer to expand, then it is possible that the enterprise would lose market growth and at the same ti me could not compete with the rival organizations (Ogilvie et al., 2017). Therefore, it is indicative of the fact that without an expansion in the sales force, it would be hard for the organization to stay less vulnerable towards the changing trends of the market. Therefore, considering the case, it is to recommend that the organization should increase the volume of its sales force. However, if the organization would not increase its sales force, then possibly it would have to train it present sales force, so that they can easily befit themselves in changing trends of the market. References Arnett, D. B., Wittmann, C. M. (2014). Improving marketing success: The role of tacit knowledge exchange between sales and marketing.Journal of Business Research,67(3), 324-331. Dychtwald, K., Erickson, T. J., Morison, R. (2013).Workforce crisis: How to beat the coming shortage of skills and talent. Harvard Business Press. Johnston, M. W., Marshall, G. W. (2016).Sales force management: Leadership, innovation, technology. Routledge. Ogilvie, J., Rapp, A., Bachrach, D. G., Mullins, R., Harvey, J. (2017). Do sales and service compete? The impact of multiple psychological climates on frontline employee performance.Journal of Personal Selling Sales Management, 1-16.

Thursday, March 5, 2020

Lawyers Work in All Types of Employment Settings

Lawyers Work in All Types of Employment Settings Lawyers work in all types of employment settings and may do some work for every type of employer out there, whether large or small. To simplify, note that lawyers are found in several contexts. Several lawyers have their own private practice while others work in sectors such as the government, social policy agencies, or another type of business. Learn how lawyers work in various settings and how they set the track for their legal career. Private Practice A handful of lawyers work independently in solo practices but most practicing lawyers work as part of a larger team of lawyers.  Over three-quarters of the one million-plus licensed attorneys in the nation work in private practice.  Those employed in a law firm can work as partners and associates, however, these firms also tend to hire legal professionals for other duties, such as legal secretaries, clerks, litigation support and more.  The average annual salary for a lawyer in private practice is $137,000. Government Lawyers are hired by local, state and the federal government for work on cases as well as analysis. Some lawyers might do legal research on topics related to laws or policies.  This career can lead to working for state attorneys general, public defenders, district attorneys, and the courts. They can also investigate cases on a federal level, such as for the U.S Department of Justice. The average salary for this role is $130,000 a year. Social Policy Agencies Private and nonprofit policy agencies and think tanks hire lawyers to research policy-related topics, write briefs intended to educate policymakers and litigate.  Think tank jobs often include nonprofit, public policy organizations that include advocacy initiatives. Typically, these are independent organizations but some have government relations or funding. Lawyers who are savvy and passionate about policy and research will enjoy this type of role, however, the annual average salary is about what a nonprofit can offer. Business Every large business employs lawyers. They might deal with human resources issues, such as hiring policies. Others do work related to be the business itself. For example, a lawyer who works at a pharmaceutical company might be involved in litigation or in determining the legal feasibility of particular actions. Working in a corporate law firm often comes with big responsibilities and a huge paycheck, but with smaller law firms, lawyers can expect more varied work, flexible work schedules, and more hands-on experience. Take Your Pick Lawyers work in all settings. With creativity, ingenuity, and hard work, you can have a legal career in any setting you work. Consider whether you see yourself working at a private practice, government entity, social policy agency or business, whether corporate or small. Weigh the options of what type of law you will be performing, the passion you have for the industry, the scale at which you will be working and of course, balance all of these pros and cons with the annual median salary. As a lawyer, you have options.

Tuesday, February 18, 2020

Disaster planning utilizing informatics Assignment

Disaster planning utilizing informatics - Assignment Example Most often the poorest are greatly affected by the disaster. This is the case many nations. But the developments in the field of information technology make things different. We can expect any kinds of disasters any where in the world at anytime in any forms. So there is no matter of doubt about the disaster, natural or man made. We should prepare for to manage the disaster. We have enough facilities to manage and save the life. The communication system of today is efficient, powerful and fast. We can use the communication systems telephone, radio, video, fax, television and other technological devices to communicate to the people who are in the area of disaster in advance. (http://practicalaction.org/disaster-reduction?utm_source=S000&utm_medium=PPC&utm_campaign=C10105&gclid=CIng24eEvKUCFYIa6wodwisfYw) By passing information about disaster in advance, the people in the area of disaster can saved. Do not think that we can understand all about disaster in advance. The facility of science and technology of today will help us to understand the disaster in advance in some extent. So people can move safe area. The role of informatics is very valuable and in pre-disaster time and post disaster time. As we know that the natural disasters very terrible and frightening. We have no control over them. So the role of informatics and modern information technology is very weak and not at all efficient. ( Craig H. Llewellyn) Science and information technology will become silent when these kinds of crucial and terrible natural disasters arrive. Informatics can perform its valuable role in health care and medical field in somewhat great extent. But its role in disaster planning has many limitations. Even though it has limitations, it is unavoidable in disaster planning. It overcomes its all limitations by certain advantages. We must hope more developments in informatics in the field of disaster

Monday, February 3, 2020

HCG Diet Essay Example | Topics and Well Written Essays - 1000 words

HCG Diet - Essay Example It has been said that the diet actually helps people to understand the consumption of food and why it is important to only consume proportion sizes. HCG is what women produce in the placenta during pregnancy" HCG - Human chorionic gonadotropin (HCG) is a glycoprotein hormone produced during pregnancy by the developing embryo soon after conception and later by the syncytiotrophoblast (part of the placenta). HCG synthesis is the indicator of the conception of pregnancy. But with the innovation in the field of medical science this hormone is now being exploited as a diet substitute for promoting weight loss (The HCG Diet). The primary role of HCG hormone is to prevent the dissolution of the corpus luteum of the ovary and by this means it maintains progesterone production that is critical for a pregnancy in humans. Biochemical analysis depicts that HCG also show added functions; it affects the immune tolerance of the pregnancy. Apart from being an indicator to ensure the pregnancy during the early stages of conception, HCG is also produced by some kinds of tumor. This makes it an important tumor marker (The HCG Diet). The basic function of HCG is to keep the blood stream filled with nutrients which the fetus can consume throughout the gestation. This function is exploited to make HCG Diet. Individuals (both men and women) who are injecting HCG are also allowing the blood stream to be filled with nutrients taken from the reserved fat. It is for this reason HCG diet is recommended to obese individuals. It effectively drops the personal calorie s to around 500 calories (The HCG Diet). Thus, as soon as HCG is injected the body derives its nutrient requirements not from the nutritional diet but from the already existing fat reservoir. This reserved fat burns out to provide ATP molecules and hence the energy. It is therefore manifested that the HCG diet allows dieters to drop 1-2 lbs per day. These injections aid in weight reduction by reducing hunger, and affecting mood (The HCG Diet). How does it work HCG Low-dose human chorionic gonadotropin (HCG) present in both men and women with the highest level of HCG in pregnant woman. Under normal conditions, HCG is given to female requiring help in ovulating and to men who require an increase in sperm count. Synthetically available or extracts of HCG are made available by extracting the hormone from the urine of a pregnant women. Supporters of HCG Diet are of firm belief that by adhering to the diet plan and taking daily injections of HCG, required or targeted reduced weight can be achieved. This is followed by eating plan with 500 calories (How does it work). Along with HCG Diet, the diet encompasses not more than 500 calories, more water, vegetables and fiber in the daily meal plan. This is known to make the reduction in weight at a faster pace and that too without any exercise. The Diet also has restrictions on consumption of tea and coffee apart from only 100 gm of diet intake in lunch and also in dinner. The diet encompass, lean meat or sea food, paired with one vegetable, asparagus, beet greens, cabbage, celery, chard, chicory, cucumbers, fennel, green salad, onions, red radishes, spinach and tomatoes.(). HCG injections with the prescribed diet ensure weight loss (How does it

Sunday, January 26, 2020

The Global Soft Drink Market Situation

The Global Soft Drink Market Situation Executive summary The purpose of this business report is to provide insight on the market trends facing the soft drink industry and a detail strategy for the launch of a new carbonated soft drink Ice-cola in Pakistan. The idea of launching a carbonated soft drink in Pakistan is to change consumer tastes, a growing emphasis on product safety, and enhancing the market shares and profit percentage. Soft drinks are non-alcoholic (carbonated) as well as non-carbonated beverages which can be classified in number of categories. Soft drinks are in high demand and are preferred by almost every category of society in the world. More specifically, the demand for the carbonated soft drinks in Pakistan is highly influenced by certain characteristics like spiky taste, culture and social trends in parties and religious attributes. The strategy of new soft drink Ice-cola (which is going to be launched in Pakistan) will have to face competitive market in terms of other carbonated soft drinks particularly giants Pepsi and Coca -Cola because these soft drinks have already well maintained its positions in Pakistani market for a long time. However the strategy of new soft drink Ice- Cola has also competitive advantages in terms of changing consumer taste and refreshing sparking element that will ensure profitability and quality acceptance in Pakistani society. Introduction Soft drink industry Soft drinks are common preferences among all the individuals in almost every region of the world. The name soft drink especially separates alcohol element from this category and the term drink which includes a number of soft drinks like colas, sparkling water, iced tea, lemonade, squash, and fruit juices are among the most common types of soft drinks. Soft drinks are gradually overtaking hot drinks and other beverages as the major drink sector in the world. However the US remains the biggest market at present and Asia seems to be the main driver of sales growth in the future. Now-a-days soft drink is more favourite refreshment drink than tea, coffee and other hard drinks. Murray (2006) has explained the soft drink industry by stating, For years the story in the nonalcoholic sector centered on the power struggle between Coke and Pepsi. But as the pop fight has topped out, the industrys giants have begun relying on new product flavors and looking to other carbonated beverages for growth. Global Soft drink Market Situation Soft drink industry has a powerful impact on the lives of its consumers from throughout the world. The consumption of the soft drinks continued to increase year by year because of link between healthy diet and soft drinks. King (2010) states that in 2009 Eastern Europe, Africa, Middle East and Asia are fastest growing regions as compare to developed markets. In soft drinks category, bottled water, carbonated, non- carbonated and other fruit juices are available in the market. Bottled watered drinks have achieved sound sales growth due to distinctive attributes of the product which is refreshing element in hot weather and sugar free flavored water. On the other hand, a number of functional drinks had been also a part of consumers interest. Each soft drink has certain attributes which attracts its consumers. It is reality that some soft drinks remain very popular in the market for certain reasons such as brand image, quality and price. The market size of the soft drink industry has bee n changing with the time being. This industry has 46.8% market shares within non-alcoholic industry. The global soft drinks market was valued at $479bn in 2009 and is projected to grow at a CAGR of 3.1% to reach $556bn in 2014. According to financial forecast period to 2014, soft drinks sales are expected to increase 39.8% to PKR19.5 billion ($233 million). (Euromonitor Passport GMID) Pakistani soft drink market situation The soft drink market in Pakistan enjoys a dynamic growth in context of volume and value sectors because of Pakistan Government have reduced excise taxes to encourage soft drinks manufactures and importers. The Government of Pakistan has also decided to tax the soft drink industry on the production capacity rather than on actual production. Pakistani market situation about soft drinks achieved a slightly smooth and positive growth during the years. CAGR 4.2 % represent satisfactory line for soft drinks stability in Pakistan. Simultaneously there have been some inflationary pressures on soft drink industry. However still this industry remains stable successfully to keep the strength of market shares (Euro monitors Passport GMID). The cause for the positive market growth for soft drinks and particularly in carbonated drinks is because of the hot climate, peoples preferences and various life trends. Soft drink industry in Pakistan may expect increase of sale growth 30.5%. The price and consumption of soft drinks stand almost in an equal rate among various regions of Pakistan. In rural areas prices of soft drinks are slightly reduced than posh areas (Euro monitors Internationals soft drinks in Pakistan). Carbonated drinks Within the soft drink market, carbonated soft drinks continue to dominate the market, because of the traditional flavoured beverages, sugar- and caffeine-free drinks. Mostly Carbonated drinks are dominated by artificial flavours based on cola, sweetened with sugars or with non-caloric sweeteners. On consumption level, there are some factors which influence the consumers to buy carbonated drinks for certain reasons like, status symbol, taste, variety, brand ambassador and advertising campaign especially in Pakistan. The demand for the carbonated soft drinks is mainly influenced by the taste of the customers, age groups and the demographic conditions. For example the demand for carbonated drinks escalates to high number in Pakistan especially during the summer period and slightly drops in winter. The main target segment for carbonated drinks is the youth. The carbonated cola drinks are high in demand in Pakistan because of a number of reasons for example; all cola carbonated drinks are served in restaurants, hotels and parties within meals and customers enjoy a spiky and refreshing flavour of carbonated drinks which is not possible by other soft drinks (fruit juice etc). Moreover Alcohol is not consumed due to religion restrictions in Pakistan. However on the whole carbonated based drinks like Coca- cola, Pepsi (low caloric cola drinks) have been remained at the top demand in Global soft drinks industry. There could be more significant volume opportunities in future by carbonate taking its enough shares, with carbonates likely to pick up most of the volume growth as previous % shows like 23.8 % and 24.0 % in 2008 and 2009 respectively. (Euro monitors Passport GMID) Soft drinks Chart by Volume Percentage Source: Official statistics, trade associations, trade press, company research, store checks, trade interviews, Euro monitor international estimate, Euro monitor GMID passport. From the above graph, it could be analysed easily from 2003 to 2009 the volume % of cola carbonates as compare to other soft drinks has achieved higher %. It clearly indicates that cola carbonates (soft drinks) are consumed and produced more than other drinks in the market due to the demand and higher consumption level. Competitors In the present market of soft drinks in Pakistan there are some giant and minor competitors for Ice- Cola in the market. The following classification of soft carbonated drinks in Pakistan in terms of competition can draw a clearer picture. Classification in terms of competition First Preference Pepsi Second Preference Coca-Cola Followers Preferences 7-up, Mountain Dew, Sprite, Marinda, etc The others Amrat -cola etc. Pepsi and Coca-cola Pakistani carbonated soft drink market is dominated by Pepsi. Today Pepsi brand is part of global portfolio of beverages brands which includes carbonated soft drinks, juice drinks, coffee etc. Pepsi is a carbonated beverage that is produced and manufactured by Pepsi Co. Now there are a number of Pepsi variants available in the market such as (Diet Pepsi, crystal Pepsi, Pepsi twist, Pepsi max and Pepsi Gold etc) and Pepsi is recognized as No 1 Pakistan National drink. Major competitor of Pepsi is Coca- Cola. Pepsi is bit sweeter than Coca- cola and is liked by all (Pepsico.co). Coca- cola is next to Pepsis competitor and international recognized brand. Coca- Colas basic strength is its brand name. With this brand name the sales growth is increasing ever year and under this trade mark Coca cola,- zero, Diet Cock and Coca- cola Zero has developed its own competitive market. Coca- Cola volume growth is very aggressive in different markets in the world, particularly in three markets Viet nam, India and Pakistan. The volume growth is 27%, 25% and 18% respectively. While Pepsi with its diversification in drinks, packaging and broad market sector is more successful than Coca-cola to maintain its successful position in the Pakistani market. Pepsi and Coca-cola brands have various % in terms of market analysis in different markets of the world. According to Beverage digest report 2009 in the U.S market PepsiCo 30.8 % market share while Coke have 42.67 % market shares. This shows cokes positive strength as compare to Pepsi in U.S market. (Coca-cola .com). (Research proposal for soft drinks) Pepsi and Coca-Cola market scenario in Pakistan Pakistani beverage industry is dominated by Pepsi and Coca-cola brands. These are two major brands in carbonated soft drink industry in Pakistan. Pepsi-co faced initial problems while settling in Pakistan in 1959. However it came again in 1963 with dominant strategies. It used franchised entry mode to develop its market in Pakistan. One of the major reason of its success as compare to Coca-cola in Pakistan is this, it cater a huge segment and due to the diversification of their product line and particularly franchising entry for them to take quick decisions. The taxes that Pepsi saves because of using franchising entry mode enables it to focus more on advertisements and promotions of their products increase sales profit. Availability and meeting the consumer demand is one key factor that contributes to Pepsi success in Pakistan. At first, Coca-cola operated its business in Pakistan in 1950 as a franchise and became the leader of the soft drink industry because there was no competition at that time but in 1960 it has to face competition in the shape of Pepsi. In 1966 coca-cola operated its business in Pakistan as a multinational company and took over all the franchises business at that time. Since that time it became very hard for Coca-cola to maintain its markets shares as previously. Being a multination company it has to pay huge amount (3 times higher than Pepsi) of tax to Government. (PepsiCo, Inc.) SWOT Analysis of Pepsi and Coca-cola Strengths Pepsi Coco-cola Establish name and sound reputation of company International brand image The demand of Pepsi is more high than its competitors Coca-cola bottle image and use of it brand image on various objects International competitive position and more market shares than competitors Broad advertising and promotion opportunities in business world Weakness Pepsi Coca-Cola Pepsi does not offer any discount to its retailers High prices Target consumers are only young people Rare availability in remote areas of Coca -cola in Pakistan Pepsi tins are not available in far remote areas of Pakistan Taste differentiation is not successful and great, almost similar to Pepsi Opportunities Pepsi Coca-Cola Company is thinking to enter rural areas Successful brand image may enhance the opportunity to advertise less popular products Sponsoring many cultural shows and sports give an opportunity to enhance sales growth of Pepsi Increasing opportunities of internet offers Training and service opportunities Company is trying to Threats Pepsi Coca-cola Major competitor is coca-cola, at international level cock brand is more strongly advertised rather than Pepsi Dominant threat to this industry is changing consumers drinking habits in terms of health Imitators of Pepsi brand in Pakistan and customers complaint about the non-availability of original drink Major competitor (Pepsi) has a strong position in the market. Non carbonated drinks such as juices and tea have maintained good position in the market External threats of labor strikes in Pakistan (Pepsi. Com, Coca-cola.com) Performance analysis of Pepsi and coca-cola Make a graph or pie chart here to show Pepsi and Coca-cola Scenario, collect data by your self Sales analysis Market share analysis Expense analysis Financial analysis Analysis in own words Reasons of launching Ice-Cola in Pakistan To increase sales growth, revenue and market shares To maintain good reputation in the market among competitors To introduce a new brand in to soft drink industry Brand Philosophy of Ice-cola Ice- cola would be a new soft drink for the people of Pakistan and for all the other people of the world. Carbonated cola drinks are usually for eradicating thirst and for have a feeling of refreshment. Same is the production philosophy with Ice-cola. It will introduce an innovative and refreshing taste in the soft drink market and enhance the number of carbonated drinks in the industry. Mission Statement Ice-Cola mission is to be the first priority of consumers in soft drinks market and it will provide best and different taste to consumers. Therefore, they can enjoy a fun and refresh feeling after having it. This brand believes in strives for honesty, fairness and integrity in the whole process of launching. Industry analysis of Ice Cola According to Aaker (2009) Market analysis builds on customer and competitor analyses to make some strategic judgments about a market (and sub market) and its dynamics. Ice cola is pure Pakistani product because it will produce domestically and Ice cola will have competitive advantage against the other imported soft drinks like low cost etc. As earlier mentioned it is pure Pakistani drink so the company can take the advantage of be Pakistani and buy Pakistani also. Ice cola can be customized according to the various needs and demand of the Pakistani culture, which may take place from time to time. During the development of the idea of this product the technological changes are kept in mind. Initially during the production of ice cola existing technology will be used. Later on with the passage of the time if there is change in technology then new technology will be introduced for long run after appropriate pre- testing. Currently there are no as such legal concerns about this business. Being a food item there is no as such restriction imposed by the government because as this product is domestically produced and all the ingredients used is HALAL. As there are many soft drinks are available in the local market but Ice-cola focus will focus on the health of the consumer. This product is healthy and it will produce locally so more consumer will replace there other carbonated drinks and energy drinks by some locally produced healthier carbonated drink. Company is forming its own market with the unique taste with cola flavour and original taste without the effect of any harmful chemicals. Over the couple of years the sale of soft drinks in the Pakistan has doubled and the demand of the soft drinks especially locally produced increased within the last three years so the growth rate of the industry would be sound. Over the last three years no new firm has entered in the Pakistani soft drink business and no new product has been launched by the competitors so since last three years. Distribution channels of ice cola. Theory Existing distribution channels can be described by how direct they are to the customer. Trends and emerging channels, new channels can offer the opportunity to develop a competitive advantage Channel power structure for example in case of a product having little brand equity, retailers has negotiating power over manufacturers and can capture more margins. Market segmentation of Ice-Cola According to Ferrell and Hartline (2008) to enter into a new market, any product strategy would follow the criteria of segmentation according to the chosen market scenario. They illustrate that there could be different approaches to segment the market. Various approaches do work in different circumstances. Most of the time it depends that where (chosen market) the product is going to be launched. However it should follow certain characteristics like substantial, accessible and measureable. So it can generate profit. Ice cola will be use different methods of segmentation of product in Pakistan on the basis of à ¢Ã¢â€š ¬Ã‚ ¢ Geographic Segmentation à ¢Ã¢â€š ¬Ã‚ ¢ Demographic Segmentation à ¢Ã¢â€š ¬Ã‚ ¢ Psychographic Segmentation Geographic Segmentation a) Geographic Region Ice cola first of all will target it product in major cities of Pakistan like Rawalpindi, Lahore, Faisalabad, Karachi and then it started targeting its products into different other cities. Then it will target whole country and afterwards will operate in other countries of Europe and East globally. So its geographic segmentation will be large. b) Density Ice cola first operated in Rawalpindi, Lahore, Faisalabad and Karachi. Then it will start targeting urban, rural and sub-urban areas of Pakistan. c) Climate This is also fact that climate has great effect in targeting different market segments. Ice cola will mostly target in the hot weather countries like Dubai, Pakistan, Saudi Arabia. Demographic Segmentation Target Market of Ice cola Teenagers Adults Sport persons And also late 50s Total population of Pakistan is 165 million (GDP 2008). Ice cola targeted all genders including males, females especially youngsters. The focus target of Ice cola would be age group between 15-32. Age The focus target age would be 15-32 because it represents the larger portion of the Pakistani population. As it has been estimated from the above figures that target consumers are between 15-32. Therefore highest 39.20 % of total population will consume Ice-cola at the most. The higher the consumption level, the higher the profit would be in the long run. Religion As Ice cola is operating in Islamic country. Therefore it will make its products with HALAL MATERIAL. Because it targets Islamic countries like Pakistan, Saudi Arabia. As, alcohol and different other materials that are prohibited in Islam, so Ice cola will not use any kind of material in its product. Therefore internationally it will target Muslim Countries first and later it will operate at global level. Psychographic Segmentation This will be the most important segment which Ice cola will use in its product. It will tell us what customer thinks about our product. It describes point of view of customer about the product. It is the science of using psychology and demographics to better understand customers. So when Ice cola will realize the needs of customers. Then it will start working on different products according to customers need and demand. Pakistans climate is usually warm and humid which causes dehydration and increase in thirst. In Pakistan soft drinks are not only considered a liquid intake but considered as a status symbol among friends, colleagues and family affairs. Holidays and particular religious events for example; Eid and fasting month (Ramadan) the sale of soft drinks increase. Moreover in the other seasons (winter) soft drinks sales do not affect highly but keeps a steady progress. For the next coming years (2010-2014) it can be estimated a steady growth overall. Increase in sales growth is expected due to the young Generation favorable approach and sparking fun towards carbonated cola drinks in Pakistan. Market entry strategy and market development Operation plan Operation plan of the product includes inventory, shipping, storage, and inventory control procedure and customer service. Kent (2003) states that inventory are a significant element of any businesss operation plan which gives hold to the structure of business. Inventory is the raw material or stock goods held by any business. Effective inventory management (control) in operation plan can lead the business to generate huge profit and poor monitoring might be in result of disaster of the business. In case of Ice cola just in time inventory will be used in case of product. It will reduce the storing cost which will give us competitive edge against target customers. All manufacturing operations will take place in Ice cola factory. Aaker (2009) illustrates that distribution system include three type of sections. For example; Alternative distribution channels, new emerging channels and powerful channels. He emphasis on this issue that do not consider only existing channels but also think for new potential ones through which product could be more easily available for its consumers and business users. For Ice-cola production outward suppliers will pay the shipping charges for the finished goods. In case of bulk purchase of the goods company will pay only 30% charges, purchase of 50,000 units in a month is the limit for the propose. Trained workers and machine operators will be hired from the other factories as a part time employee at 900Rs. a day and they will train our permanent workers. Finished product of the Ice cola drink will be stored in company retained building which has capacity to store 150,000 units in it. Rent of the building is Rs. 35,000 per month. Ice-cola will maintain the finished goods inventory of 60,000 units at any time including the factory. Kent and Omar (2003) specify the importance of maintenance and customer service particularly in term of new product launching. A new business can take two way benefits. At first, it can make loyal relationship with its consumers by providing guidance and support after a sale. Secondly, it could prove additional positive source of revenue in the form of life time customers. By keeping in touch with customers and providing quality assurance after sale is a key point to generate profit through product. A detail survey could be conducted after six month period of launching the product to find out the market trends, response and consumer demand. Later on product can be changed according to needs. Marsen (2007) narrates certain points in term of facilities in operational strategy to run the business successfully. It is very important to note that how target customers are going to get the product. Key suppliers and transportation facilities might be close to the operation centres according to the nature of the business. These facilities should be positioned adequately to make the profitable way of business. Marketing Plan Product Wilson (2006) illustrates about product and product dimensions that for a number of customers product is only a tangible and physical entity which is placed in the market for buying and selling. However product is main priority of any business organization because through this firm plans to achieve its objectives. Moreover, Wilson (2006) narrates the relationship between customer and product. Product should be designed according to the core market requirement. Price Ferrell and Hartline (2008) strongly advocate the significant value of pricing strategy because this is the only element of marketing mix that leads to revenue or profit and price has a direct connection with customer demand. Therefore, price of a product could be charged in a number of ways such as value, optional, psychological, geographical etc. In case of Ice-cola, the firm will fallow its motto BE PAKISTANI BUY PAKISTANI as a result company will offer a high quality product at a low price. It will allow firm to position as a one of the best quality and price wise best brand. This provides companys partners an opportunity to sell a high quality product, while increasing their margins and selling a high quality product to the resellers. Purchase price of retailer of one can would be Rs 25. Discount Offers In the competition with the other soft drinks available in the market Ice- cola will offer at special reduce prices to gain the market shares in special events like Ramadan, Eid, Basant and other events. Price setting statistical data Promotion Aaker (2009) states that modern marketing has replaced ancient meaning of promotion with the concept of MC (marketing communication) or the coordination of all promotional activities such as ( media advertising, direct mail, personal selling, sales promotion, public relations, packaging, store display, website design, personnel) to produce a unified, customer-focused message. Any way of promotional medium could be adapted according to the product development. Ice -cola will be promoted by different communication channels in the Pakistani market. Communication channels TV campaigns (Through cable) Bill board Local news paper Advertising campaign Placement Place deals with the distribution channels and various options for the consumers to access the product. Baines (2008) describes that according to the type of the product placement or distribution channels are positioned. Sometimes middleman may involve in the distribution and placement of the product. This is all about mainly satisfying the consumers and makes convenient approach for consumers to access the product in time. Ice-cola would focus on the big and high growth market cities of Pakistan like Lahore Islamabad, Karachi, Faisalabad and Multan and then Ice cola will also focus on the small cities and rural areas of Pakistan. Therefore Ice cola will available every single grocery store in Pakistan. In future Ice -cola could be launched internationally in Middle Eastern and European countries. People Write it for ice-cola According to Baines and Fill (2008) (people) customer service staff of any firm play significant part in term of product presentation, convince their consumers to take competive advantages of it. They create a corporate image and maintain that image in the minds of consumers which could be the most effective marketing tool to have potentail customers in the long run for market decelopment.   Five ps image should be here like this Positioning Porters value chain model It determines where value is added and for isolating the costs. The cost structure is also helpful for formulating strategies to develop a competitive advantage Use this model according to ice-cola Organisational Plan Ice cola will be partner firm. The partnership will be lie between the founders of the company. Partnership will be according to their share of capital invested in the firm. Profit will be distributed between them as per their percentage share in the firm. The every decision will be taken with the consensus and majority of votes will be required to take the decision. On every important document the signature of at least three members should be there. This will also be implying on the financial matters of the firm. Partners and their contribution to capital are as follows. Name of the partners Contribution Saba Imtaiz 19 % Suhail Ahmed 15 % Asma Zubair 16 % Yasir Ali 19 % Isha Saghir 18 % Wahab Munir 13 % Hierarchal Structure The hierarchal structure of the Ice cola company would be as follows: Board of directors Partners of firms Chief executive officer Asma Zubair Chief financial official Talha Shahid Marketing manager - Nimrha Basheer HR Manager Abdul Hanan Production manager Sidra Zaheer Operational manager Nadia Afzal Organisational Chart Board of Directors CEO Finance Marketing Human Resource Manager Manager Manager Finance Finance Marketing Marketing HR HR Officer Officer Officer Officer Officer Officer Forecast Financial Plan Project financial statement of company (Ice-cola) is given below Performa Income Statement (PKR 000s) Pest analysis Profitable strategy Key success factors These factors help to achieve marketing objectives Access to essential unique resources Ability to achieve economies of scale Access to distribution channels Technological progress These factors could change over time as the product progresses through its life cycle. Critical reflection on the assignment process Conclusion

Saturday, January 18, 2020

Essays on Hullabaloo in the Guava Orchard Essay

At first filled with shame, his officious father soon realizes just how profitable his son’s supposed spirituality can be. His mother, meanwhile, finds in the orchard relief from traditional Indian family life and middle-class respectability by devoting herself to creating increasingly exotic curries. All goes well until the local monkeys start to drink. Plans to rid the orchard of their unwanted hullabaloo multiply and eventually go completely awry, but not before Sampath is released from the endless cycle of demands. Transformed into a guava, he is last seen being carried towards the sacred Himalayas by the hungry monkeys. This story, by the daughter of novelist Anita Desai, works best when the pacing is as fast as the author’s touch is light, as it surely is in the final thirty or so pages. When it drags, stylistic tics become annoyingly apparent, the narrative too slender to support even a novel this short, and this talented author’s indebtedness to other writers, from Narayan and Salman Rushdie to Italo Calvino, Jerzy Kosinski and Gabriel Garcia Marquez the sign not of postmodern play but of youthful derivativeness.

Friday, January 10, 2020

African American Literature Essay

Zora Neale Hurston is included in almost every discussion of the Harlem Renaissance as a major contributor to the movement. She has inspired several essay length literary works that significantly discuss her contribution to the movement itself. These essays include Mary V. Dearborn’s â€Å"Black Women Authors and the Harlem Renaissance,† Sharon Dean and Erlene Steston’s â€Å"Flower-Dust and springtime: Harlem Renaissance Women,† John Lowe’s â€Å"Hurston, Humor and the Harlem Renaissance,† and Ralph D. Story’s â€Å"Gender and Ambition: Zora Neale Hurston in the Harlem Renaissance. † (Champion 167) Hurston has also inspired many authors to create book length works speaking of her work. Those titles include Robert E. Hemenway’s Zora Neale Hurston: a Literary Biography, Lillie P. Howard’s Zora Neal Hurston, and John Low’s Jump at the Sun: Zora Neale Hurston. These various titles contain insightful studies of the author’s life and writing style, as well as some contain a comprehensive compilation of Hurston’s short stories and essays. (Champion 167) Hurston’s work was not always received well when initially published. It is believed this was because most reviewers during this time period were male. Many saw Hurston as politically conservative and became upset because she was â€Å"supported by white patrons. † (Champion 166) Her work titled Their Eyes Were Watching God received a negative review when the reviewer was quoted as saying that he believes it â€Å"posed situations irrelevant to African American Struggles. † (Champion 166) After her death, her work seemed to have been forgotten, however it once again emerged in the 1970s and 1980s when she was rediscovered and reassessed. Much of her work has been published for the first time or reprinted and scholars have began examining it from the â€Å"feminist, cultural and political† perspective. (Champion 166) Hurston died in 1960, after she spent her last few years living in poverty; she was unable to make a living from her writings during her lifetime. She had been working on a book titled The Life of Herod the Great, but it was never completed. Her death was basically unnoticed by the world and she was buried in an unmarked grave. (Dickinson) The rediscovery of her work has finally earned her a rightful place among literary greats. As many scholarly subjects, Andrew Crosland points out that it is important to remember to â€Å"place Hurston’s works in historical and cultural context to gain broader perspectives. Her works remain visible reminders of tribulations of being a black woman in a white and masculine dominated society. † (Champion 167) Works Cited Balshaw, Maria. Looking for Harlem Urban Aesthetics in African American Literature. Sterling, Va: Pluto P, 2000. Boyd, Valerie. â€Å"About Zora Neale Hurston. † The Official Zora Neale Hurston Website. 2007. . Champion, Laurie, and Emmanuel S. Nelson. American Women Writers, 1900-1945 a Bio-Bibliographical Critical Sourcebook. Westport, Conn: Greenwood P, 2000.

Thursday, January 2, 2020

Essay on Spiral of Silence - 1738 Words

Public communication is very important when in a discussion with coworkers and such. The one weakness that some people run into is silence. The spiral of silence theory by Elisabeth Noelle-Neumann explains why certain people fall under the pressure and seclude to silence. Silence may not always be a bad thing, but according to a study by Lucy J. MacGregor, the fact is that silence during a speech or conversation is absolutely bad. With this, silence while talking to a large group negatively affects the listeners in a way in which some words in the speech will not be remembered. The point is that silence tends to destroy people’s speeches. Words are forgotten in the speech; Loss of the attention by the listeners happens and the†¦show more content†¦In every high school, there are the jocks, the band, the nerds, the people on drugs, the religious and so on and so forth. Some of these groups were known as the popular group and some were known as the creeps. These names t hat are given to the groups still happen in everyday life when you are older and this also affects whether or not the person will speak up about a certain topic. When certain groups have to keep secrets from other groups for safety reasons, this does not help the silence situation at all. The fact that groups are keeping secrets from others means that they do not trust anyone else which forces groups into silence and they cannot voice their opinion anymore. The Spiral of Silence has a key voice in the workplace, which involves the use of presentations. One thing affected by the listener not wanting to support the speaker is the fact of whether or not the listener is actually paying attention (Denham-Vaughan 7). It has been said that listeners are more than likely to lose their attention when there is a break in the speech by the speaker. When this happens, the listener is more than likely going to jumble up sentences together and guess the wrong word to finish the current statement that the speaker broke the pause with. This happens because the train of thought is said to be interrupted and lose focus on the certain topic. Viewing the eyes and seeing the horizontal and vertical movementShow MoreRelatedSpiral of Silence Theory2121 Words   |  9 PagesSpiral of Silence Theory Elizabeth Noelle-Neumann’s spiral of silence is a theory that was developed in 1974 and as the founder and the director of the Public Opinion Research Center in Allensbach in Germany; she has found evidence of how the spread of public opinion is formed. The term spiral of silence refers to the increasing pressure people feel to conceal their views they think they are the minority. People will be unwilling to publicly express their opinion if they are in the minority andRead MorePsychology And The Theory Of Psychology999 Words   |  4 Pagesestablish observations that could be refutable (30). Unfortunately, I cannot conduct an experiment to gather evidence. I will however use previous psychological knowledge and statistics in this paper to evaluate the spiral of silence. Asch experiment/Conformity? The spiral of silence is a mass communication theory proposed by the German political scientist Elizabeth Noelle-Neumann. The theory states that if individuals feel as if they are in the minority they will be less likely to voice theirRead More The Impact of My Favorite Form of Media in Mass Communication1545 Words   |  7 Pages There are many mass communication theories conveyed up through the media world, but I sense a few do relate to my chosen form of media. There are three certain mass communication theories that contribute to my impact on this form of media: Spiral of Silence Theory, Agenda Setting Theory and the Hypodermic Needle Theory. Diners, Drive-Ins and Dives persuades me to cook and appreciate cooking and food. Being married, I believe it’s an abundant deal for the wife to cook and cook well for theRead MorePositive And Negative Effects Of Mass Media1578 Words   |  7 PagesTheory the Spiral of Silence theory created by Elisabeth Noelle-Neumann is acknowledged. The following quote explains exactly how this theory works, â€Å"†¦spiral of silence refers to the increasing pressure people feel to conceal their views when they think they are in the minority.† (Griffin 372). The book goes on to reveal that the driving factor behind the Spiral of Silence theory is no other than the fear an individual has from isolation (see Fig. 1). Fig. 1. Elisabeth Noelle-Neumann’s Spiral of SilenceRead MoreGratification Theory Mass Media1585 Words   |  7 Pagesand gratification. The spiral of silence theory and the uses and gratification theory both give convincing and detailed explanations that link the media and the audience. There is a likeness in both but there are also many difference between the two. After reviewing each theory and proving examples that relate to each, I will then follow by examining the differences between the two and ways they complement one another. Elizabeth Noelle-Newman’s theory the spiral of silence (SST) explains the long-termRead MoreHow Mass Communication Approach Can Change Into Perspective1504 Words   |  7 Pagesof the method of study, as if quantitative and qualitative method has been use. Also there major theories being use addresses the process that communication that being taking place some of these are Cultivation Theory, Agenda-Setting Theory, Spiral of Silence Theory, including the media ecology in there as well. There is also professional organization that is using for into this particular field of mass communication. On the given example, two form of media that can affect any certain individual lifeRead MoreInfluence and Power of Mass Media1311 Words   |  6 Pagesinformation by people with higher socioeconomic status and those with lower and as a result created a concept of a knowledge gap. Finally, Noelle-Neemann explored the way public opinion forms and changes over the time and came up with a mo del of the spiral of silence. The mass media undoubtedly has a huge potential for widespread influence. Both Noelle-Neemann and Fearing agree on its power and abilities. Fearing (1954, p.166) seems to be astonished saying that a message emanating from a â€Å"single source†Read MorePublic Opinion Is the Most Significant Agency Influence Public Opinion1034 Words   |  5 Pages That is a lot of factors that why mass media can shaped the public opinion such as wide coverage, credibility, meet our needs and social influences. The first factors is wide coverage, according to mass communication theory, which is the spiral of silence theory created by Elisabeth Noelle-Neumann is individuals who think their opinion conflicts with the opinions of most other people tend to remain silent on an issue, (Cutlip Center’s Effective Public Relations, Tenth Edition. GLEN M. BROOM)Read MoreSocial Media Is A Form Of Political Activism765 Words   |  4 Pagesout against tyranny and to help candidates that they believe in. References Hampton, K.; Rainie, L.; Lu, W.; Dwyer, M.; Shin, I.; Purcell, K. (2014). â€Å"Social Media and the ‘Spiral of Silence.’† Pew Research Center. Retrieved August 9, 2015 from http://www.pewinternet.org/2014/08/26/social-media-and-the-spiral-of-silence/. CBC. (2015, Septmeber 28). Liberal candidate Maria Manna steps down over Facebook posts questioning 9/11. Retrieved from CBC News - British Colombia: http://www.cbc.ca/newsRead MoreMedia Bias Of The United States1389 Words   |  6 Pagesof himself, and the less he will be inclined to express his opinion. (Noelle-Neumann) The man who become uncertain often falls silent. This is the theory of the spiral of silence. That minority opinions don’t get represented because those who hold them fear social isolation, and thus their opinion never gets heard. When the spiral of silence is applied to the huge population of the United States of America, this can lead to media bias. If the opposition to a view or event doesn’t speak up, journalists